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About the founder

I’m Nikita, a 24-year-old founder from Guwahati, Assam—an overlooked corner of India that I’m proud to represent. With no formal fashion background but a deep love for it, I set out to create a brand that blends individuality with conscious design.
At our core, we craft vibrant, mood-brightening pieces with specially customised prints, moving away from fast fashion by focusing on unique, mindful production. We are size-inclusive, and offer custom adjustments to ensure every customer feels confident and celebrated in what they wear.